{"product_id":"trenches-icon-hydro-no-excuses","title":"Trenches Icon Hydro | NO Excuses","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eSome hats get loud. This one says everything without raising its voice.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eBuilt on the Trenches 7-panel frame and engineered with hydrophobic crown panels that bead water away before it ever soaks in. Water-repellent, floatable, and breathable, so it works on the boat, off the dock, and through whatever the day throws at it. The lake can't touch what won't absorb.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eThe Salah S Icon sits dead center, ringed by NO EXCUSES NO CEILING, the whole mark debossed tonal into the panel. Black on black, raised by shadow instead of color. It's the creed you live by, set so quiet that only the people paying real attention catch it. The M trim rides the side panel, low and clean. Nothing on this hat is asking for attention. It just has it.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eFlat brim, structured front, built to take sun, spray, and sweat and keep its shape through all three.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eTriple Black for the ones who let the work do the announcing, who walk in quiet and leave with the room knowing.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eNo excuses. No ceiling. No noise.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eTrenches Icon HYDRO · 7-panel structured crown · Hydrophobic HYDRO crown panels · Water-repellent, floatable, breathable build · Flat brim · Tonal debossed S Icon with NO EXCUSES NO CEILING front · M side trim · Triple Black\u003c\/p\u003e","brand":"POSER","offers":[{"title":"Black\/Black","offer_id":54002791055659,"sku":null,"price":90.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0840\/4923\/2171\/files\/5_85a3413e-e57d-43a6-bb8f-0e32021f3de9.jpg?v=1782853831","url":"https:\/\/ourreward.store\/products\/trenches-icon-hydro-no-excuses","provider":"Reward Store","version":"1.0","type":"link"}